Two Quick Visual Branding Tools You Should Already Be Using

Branding is one of the most important aspects of creating a successful product.  Brand identity often revolves around simple visual cues.  There are several types of visual cues that can be used for branding.
One simple way to brand is color.  When you UPS did a major campaign a while back “what can brown do for you?”
Another is style.  Site Sketch 101 might be about Read the rest

What Does Alexa Ranking Really Tell You?

Today is my first day ranked as an Alexa top 100,000 site.  When I started blogging, I didn’t really know much about what all the rankings meant, but I knew that I wanted to get my Alexa Rank in the top 100,000 because that was their cutoff for caring about your site.
I have read several articles about how Alexa ranking was useless, but never… Read the rest

Twitter Testing ReTweet Button (With RT Tracking)

Over the last couple of months, Twitter has been taking major steps to become more user friendly.  The first major step was adding Twitter Lists.  They are an extremely helpful way to organize people you want to follow.  This is especially useful if you’re following thousands of people.
retweet
Twitter is now doing Beta testing for the built in ReTweet button.  Even though I use Hoot Suite (which has… Read the rest

Optimize Anchored Keyword Links To Improve your SEO

back_linksLinks have always been one of the most critical aspects of the internet.  Being able to link multiple related pages together provides a tremendous value to readers.
Back in the pre-Web 2.0 days, a lot of links were written with “click here” as the anchor text (and a lot of people still link like this).  While that makes writing the link easy for the author, it is boring and… Read the rest

7 Steps To Building A Following And Following The Right People On Twitter

twitter
Tweeter has been the center of a ton of attention the last year.  It’s explosive growth and strength as a real time organic search engine, instant breaking news resource, and marketing tool provide people using it an amazing advantage over those who don’t.
A couple of weeks ago I wrote about 5 TwitterRead the rest

New Newsletter, New House, And One Year Of Marriage


A lot has been going on this week here in Props Blog land.  Today is my first anniversary with my beautiful wife Leah!  We also signed disclosure papers on a house and expect to finish closing by the end of the month.  Last but not least, we’re expecting in June!  (Talk about being busy)
You’ll also notice a lot has changed here at Props… Read the rest

Restaurants Are More Like Blogs Than You Think

HoulihansNorth_dining
The other day, I was at Houlihan’s eating dinner with my wife and my dad.  We stayed there for several hours chatting, and I started think about how a restaurant is a lot like a blog.
First Impressions Can Make Or Break You
When we walked through the door to look at the menu and eventually eat, it was like… Read the rest

Are You Really Trying To Be Successful (or Are You A Schmuck)

Scammer
It is rant time here at Props Blog.  A lot of people think that being successful and “trying” just means showing up.  Part of being successful is just showing up, but that’s only a tiny percent of it.  If you don’t show up to play, why bother?
Sending A Lousy E-mail Is Not Trying
After reading the responses to John… Read the rest

Let Click Booth Make You An Affiliate Rockstar

Click Booth Banner
Earlier this week I signed up to be a Click Booth Affiliate.  Since affiliate marketing is all the rage right now, I thought I would have a look and see what everyone is talking about.
I previously signed up for Click Bank and found the site to be annoying to navigate.  A… Read the rest

Where Are Your Readers’ Eyes Going?

heatmap of propsblog 11 05 09
Webpage design is critical to effectively capturing your reader’s attention and keeping them on your page.  If a reader arrive and nothing catches their eye, they are likely to bounce right away.  When there is too much going on, a reader might not know where to start, get frustrated, and… Read the rest